Why Fashion?

To make our wardrobes sustainable, we must cut how many new clothes we buy by 75%

Source: European Environmental Bureau 2022

We started Bridport Fashion Revolution to highlight the massive environmental impact of the fashion industry, suggesting why and how we could change this, whilst still being fun AND building a more sustainable system that would strengthen our local economy. This has included films, talks, clothes swaps, pre-loved sales, teaching mending and upcycling skills, re-thinking your wardrobe and more. If this is something that interests you please get in touch here.

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Our vision is to build a network of local people who are working, producing, processing, or selling sustainable clothing locally. If this is you, please get in touch

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Garments are made for short life

Events we have organised to promote solutions

Stitch it Don’t Ditch it is a campaign to encourage repairing clothes. We held a gathering in Bucky Doo.

We programme films and talks to Inform and debate

We worked with local traders and held a Pre-loved and vintage market which keeps clothes in circulation for longer, cutting their carbon footprint.

We got a great response to our clothes swap and released clothes that aren’t being worn from wardrobes and back into circulation.

The most sustainable clothes are those you already have. This workshop helped people to re-think their wardrobe before buying anything new.

We organised workshops to show some simple techniques of how to upcycle and create new clothes from old.

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CO2
  • According to Fashion on Climate, the fashion industry contributes approximately 1 billion tonnes of greenhouse gas emissions in a single year, equivalent to 4% of all global emissions. This staggering figure is comparable to the annual GHG emissions of France, Germany and the United Kingdom combined. These estimates are based on data from 2018, but the industry is expected to continue to grow in the future. https://www.fashionrevolution.org/climatecrisis/
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Environmental Change

The endless creation of new clothes comes with a heavy environmental price. Every year the sector requires 93 billion cubic meters of water, which is enough to meet the consumption needs of five million people, and is responsible for around 20% of industrial water pollution as a result of textile treatment and dyeing. https://www.ethicalconsumer.org/fashion-clothing/what-fast-fashion-why-it-problem

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Over Production = Waste
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Garments are Made for a Short Life

It has become a challenge to wear a garment more than five times. Why?

1) Garment quality is declining every year. As a result, our clothes immediately look faded, shapeless, or worn out.

2) Trends are changing so quickly that we cannot keep up. We continue to purchase just to stay up to date. https://www.sustainyourstyle.org/en/whats-wrong-with-the-fashion-industry#anchor-fast-fashion

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Clothes Bought But Not Being Worn.

With the average person in the UK owning 118 items of clothing (including underwear, socks and hosiery), of which just over a quarter (26%) have not been used in the past year. https://wrap.org.uk/resources/report/citizen-insights-clothing-longevity-and-circular-business-models-receptivity-uk

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Changing Attitudes To Fashion.
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